In a recent discussion, the Umbraco community suggested adding UTM parameters to UMB.FYI newsletters to help authors track web traffic sources. The newsletter now includes parameters indicating the source and medium, while ensuring no identifiable data is shared. This change aims to enhance authors' insights and demonstrate the newsletter's value.
Joe Kepley discusses the transition from WordPress to Umbraco, emphasizing the importance of SEO. He highlights Umbraco's superior content modeling capabilities, which facilitate automatic SEO enhancements like structured data markup. Kepley suggests practical tools and strategies, such as using SEOChecker and ensuring proper heading hierarchy, to empower editors in optimizing their sites effectively.