The official profile for Umbraco - The Friendly OpenSource ASP.NET CMS. Managed by Umbraco HQ.
Lasse Fredslund emphasizes that optimizing content management systems (CMS) for performance is crucial for sustainability. He outlines five strategies to enhance CMS efficiency: optimizing media assets, leveraging caching, minifying front-end assets, choosing lightweight themes, and hosting sustainably. These practices not only improve performance but also reduce environmental impact.
The severity of the vulnerability previously announced has been re-evaluated and upgraded from moderate to high. The patch released on April 8, 2025, still fully resolves the issue.
In Part 3 of the series, Leon de Wildt discusses practical personalization techniques to enhance user experience and conversion rates on websites. Key strategies include Content Personalization, which tailors messaging to audience personas, and Behavioral Personalization, utilizing exit intent pop-ups to retain visitors. These methods foster engagement and loyalty through targeted, relevant content.
Bolette Kern introduces the Community Docs Team 2025, a collaborative initiative aimed at updating Umbraco's documentation to align with its new frontend architecture. The project seeks community contributors to enhance documentation, ensuring it meets developers' needs. Participants will gain insights, collaborate with Umbraco HQ, and attend a community meetup in Denmark.
This video explains how to effectively set up personalization using Umbraco Engage by creating personas, defining segments as triggers, and using reporting tools to verify audience reach before investing in personalized content creation.
This video explains how to set up goals in Umbraco Engage to track user actions and measure personalization success. Goals guide content strategy and conversion optimization by differentiating micro and macro objectives and analyzing performance through analytics and reporting.
🔐 Security Advisory Update:The severity of this week’s Umbraco CMS vulnerability has been upgraded from moderate to high. The patch released on April 8 still resolves the issue - no technical changes.We recommend prioritizing the upgrade if you haven’t already.https://umbraco.com/blog/security-advisory-april-8-2025-patches-for-umbraco-cms-are-now-available/
Umbraco has identified a security vulnerability affecting versions 14.0.0 - 14.3.3 and 15.0.0 - 15.3.0, allowing backoffice users to exploit API requests. Patches are now available, and Umbraco Cloud will automatically apply fixes. Users are advised to upgrade to the latest minor versions for optimal security.
Andy Eva-Dale highlights that digital operations contribute nearly 4% of global carbon emissions, often overlooked by enterprises. He emphasizes the importance of measuring digital carbon footprints and offers actionable strategies for sustainability without sacrificing performance. By optimizing websites and choosing green cloud providers, businesses can enhance efficiency while reducing their environmental impact.
Leon de Wildt emphasizes the importance of defining clear goals for effective content personalization. By establishing micro and macro goals, marketers can measure success, optimize strategies, and enhance user experiences. He also suggests leveraging personas and AI for actionable insights, ultimately guiding users toward desired outcomes.
Karl Tynan's journey with Umbraco began in 2011-2012, leading him to become a passionate contributor and community leader. As the Head of User Experience at Rock Solid Knowledge, he actively participates in events like umBristol and CODECABIN, emphasizing the importance of community connections and lifelong friendships within the Umbraco ecosystem.
This webinar discusses 2025 content strategy trends, emphasizing personalization, AI’s evolving role, and the importance of owned media. Experts highlight balancing AI-generated content with human creativity, using adaptive strategies, and ensuring flexibility in CMS platforms for scalability and efficiency.
Leon de Wildt emphasizes the importance of data-driven personalization to enhance audience engagement and conversions. Key steps include defining audience personas, scoring content relevance, and measuring audience reach. By understanding their audience and utilizing AI tools, marketers can effectively personalize content, ultimately improving conversion rates.